Research & Business Intelligence

As market and business intelligence researchers, you’re highly keen on discovering the “why” behind consumers’ complex behaviors. Wonderflow’s AI-driven voice of customer analytics can save you over 50% in analysis time, plus generating the most granular reports.

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BI & research
  1. 1. Collect

    Wonderflow collects and unifies unstructured and structured feedback from 200+ internal and public sources.

  2. 2. Analyze

    A unique analysis process unveils actionable insights to find out what people care about. Powerful AI highlights the most impactful improvements.

  3. 3. Act

    Empower impactful decision-making with actionable insights, available in the most accessible dashboard in the market.

Business Intelligence

Obtain consumers data to inform and support the company business strategy 

Detect macro market trends, compare product rankings, and easily share the same insights, company-wide or with the right stakeholders. Internal processing and external marketing have never been easier.

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"Compared to market research, from customer feedback, you truly learn what people think"
Esther van Steenbergen, Director Global Consumer Marketing, Philips
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ratings & review reserach

Access the world’s largest database of indexed consumer reviews

Wonderflow's public-data-collection engine collects reviews from hundreds of online channels with 99% accuracy. It then prepares the data for any analysis, thanks to its 6-level cleaning and deduplication processes.

  • Detect over 150 topics per product vertical

  • Get an accuracy up to 50%+ higher than other generalist engines on the market

  • Up to 100% more granular than generalist engines on the market

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product ratings & improvements

In-depth competitive analysis made easier, all within one screen and a few clicks

Let a top-notch AI validate all your research assumptions, granting reliable data and decreases subjectivity, time, and manual inputs.

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“Customers cannot tell us what the next significant innovation is, but they can leave breadcrumbs and clues to help us solve it.”
VP of Consumer Engagement, Estée Lauder Companies North America
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text analysis in Research and BI

Easily and quickly collect and analyze the thousands of consumer feedback

Wonderflow’s unified and user-friendly platform turns any intimidating messy data into simpler, easy-on-the-eye results. The sorting of unstructured and structured data reveals clearer customer sentiment and market trends.

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most trusted feedback analysis solution for consumer-centric firms to drive success

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  • Goodbye, focus groups. Hello, sentiment analytics!

    Get with the times by using Wonderflow to modernize your market research methods. Traditional feedback collection tricks like focus groups are less effective as sentiment technology emerges.

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  • Discover our predictive engine for high-quality ratings & reviews analysis

    With millions of reviews being written daily and only a handful of data analysts, researchers need a new friend that can think quickly, precisely and offer reliable suggestions for improvements.

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Frequently asked questions

Are competitor reviews included?

Yes, they are. Wonderflow extracts insights from your competitors' public data, too. If a competitor's public feedback is not currently in our feedback data lake, you can request it, and it shall be added.

What is so special about your NLP score analysis?

Well, it is our specialty. We have the most granular and high-performing ontologies for your industry. They're ready to be used without any manual configuration needed on your side.

Why is Wonderflow so good at R&R analysis?

Rating and reviews are our bread and butter. We can collect public feedback data with the highest accuracy on the market from hundreds of online sources. Thanks to our indexing technology, we can associate each feedback at SKU/EAN level. Our cleansing/deduplication software cuts down an average of 20%+ errors in the analysis.

Does Wonderflow integrate with other solutions?

By design, Wonderflow can integrate all pre-existing feedback solutions (like Medallia, Sprinklr, Salesforce, Bazaarvoice, etc.) that your company uses to manage customer feedback. Wonderflow can eventually set up custom integration (both in and out) using API.

Why is quality so important in VoC analysis?

If you want to make decisions with data, you need data you can trust. The measure of trust from your analytics providers is the quality of data they provide.

Why do I need a single point of truth for the analysis of the voice of the customers?

Having VoC silos often involves many different business providers to manage specific touchpoints (e.g., one for social, one for support center, customer reviews, etc.). However, when you try to share insights throughout the whole organization, it can prevent some department members from understanding a certain language of those original insights shared.

Still have questions?

If you can't find the answer to your questions here, you can always contact us. Our team will get right on it and will help you find the answers you are looking for.

Start listening to your customers quickly & easily.

Book a demo with our VoC experts — During the meeting, you will:

  • Learn how other companies in your industry are leveraging the power of customer feedback

  • See a hands-on demonstration of our NLP and predictive technology

  • Discuss your use cases and the impact of VoC data on your business goals



Book a demo with our VoC Experts