Consumer Electronics

For consumer electronics brands, sales are driven by customer reviews. This is why it is crucial to properly analyze customer feedback by using a tool specifically tailored to the consumer electronics market, like Wonderflow.

Get a free demo
man and woman looking for microwave


  1. 1. Collect

    Wonderflow collects and unifies unstructured and structured feedback from 200+ internal and public sources.

  2. 2. Analyze

    A unique analysis process unveils actionable insights to find out what people care about. Powerful AI highlights the most impactful improvements.

  3. 3. Act

    Empower impactful decision-making with actionable insights, available in the most accessible dashboard in the market.

people around a table closing a deal consumer electronics

Meet your customer expectations to raise performance and set new targets

cusotomer logo delonghi
When you get automatic insights, then a new vision opens to your eyes.
Customer Care Technical Manager, De'longhi
Watch the case study
wonderflow voc analytics aggregates all your channel

Access the world’s largest database of indexed consumer reviews

Wonderflow's public-data-collection engine collects reviews from hundreds of online channels with 99% accuracy. It then prepares the data for any analysis, thanks to its 6-level cleaning and deduplication processes.

  • 71% of consumers check reviews before purchase

  • 64% of consumers check mobile reviews while shopping

  • 84% of consumers trust a review as a recommendation

Get a free demo
male grooming report by wonderflow consumer electronics

How customer feedback saved a consumer electronics product launch

Based on our advanced feedback analysis, the Wonderboard is able to deliver actionable insights, saving your teams from product launch failure. It happened with one of our clients when they released a new electric razor.

cusotomer logo philips
We saved nearly half a million euros by focusing improvements on the product performances, as suggested by data.
Product Manager, Philips
Read the success story
seamless comunication through department with wonderflow analytics consumer electronics

Make your VoC insights accessible during every process and for every department

To ensure every unit receives the same accurate information, a single point of truth for your VoC analysis is essential. The insights taken from the one original source make it easier to trace back to and harmonizes your entire infrastructure.

cusotomer logo beko
Wonderflow saves time: at least 10x faster to aggregate consumer feedback in one place. Before, I used to search manually for reviews on Google or Amazon. A nightmare!
Researcher, Beko
Get a free demo

most trusted feedback analysis solution for consumer-centric firms to drive success

logos of company who trust wonderflow philips dhl gsk resideo delonghi colpal
  • Save time and money on research

    Researchers spend almost 50% of their time designing, executing, analyzing, charting, and reporting. We do all of that for you so that you can focus on implementing the right actions.

    Learn More
  • How R&R impacts Ecommerce conversions

    Studies have shown that an increased star rating from a 3 to 5 can lead to an increased conversion rate of 12%. The rate can also accelerate rapidly in a highly competitive market.

    Learn More

Frequently asked questions

Are competitor reviews included?

Yes, they are. Wonderflow extracts insights from your competitors' public data, too. If a competitor's public feedback is not currently in our feedback data lake, you can request it, and it shall be added.

What is so special about your NLP score analysis?

Well, it is our specialty. We have the most granular and high-performing ontologies for your industry. They're ready to be used without any manual configuration needed on your side.

Why is Wonderflow so good at R&R analysis?

Rating and reviews are our bread and butter. We can collect public feedback data with the highest accuracy on the market from hundreds of online sources. Thanks to our indexing technology, we can associate each feedback at SKU/EAN level. Our cleansing/deduplication software cuts down an average of 20%+ errors in the analysis.

Does Wonderflow integrate with other solutions?

By design, Wonderflow can integrate all pre-existing feedback solutions (like Medallia, Sprinklr, Salesforce, Bazaarvoice, etc.) that your company uses to manage customer feedback. Wonderflow can eventually set up custom integration (both in and out) using API.

Why is quality so important in VoC analysis?

If you want to make decisions with data, you need data you can trust. The measure of trust from your analytics providers is the quality of data they provide.

Why do I need a single point of truth for the analysis of the voice of the customers?

Having VoC silos often involves many different business providers to manage specific touchpoints (e.g., one for social, one for support center, customer reviews, etc.). However, when you try to share insights throughout the whole organization, it can prevent some department members from understanding a certain language of those original insights shared.

Still have questions?

If you can't find the answer to your questions here, you can always contact us. Our team will get right on it and will help you find the answers you are looking for.

Start listening to your customers quickly & easily.

Book a demo with our VoC experts — During the meeting, you will:

  • Learn how other companies in your industry are leveraging the power of customer feedback

  • See a hands-on demonstration of our NLP and predictive technology

  • Discuss your use cases and the impact of VoC data on your business goals



Book a demo with our VoC Experts