Did you know that Fragrance is more relevant for Toners than for Serums?
Millions of product reviews are written every day. Wonderflow is the simplest AI-based solution to analyze them. So, that's why we even use it to create the Voice of the Customer (VoC) - Skin Care report.
What stands out about skin care products?
Most customers review their purchase, giving out not only feedback but often suggestions. The majority of analytics software misses out on these, but Wonderflow helps you tap into them with absolute ease. You can see several examples in the "VoC: Skin Care" report.
The most relevant customer satisfaction drivers for Toner are:
- Generic benefits
- Skin feeling
- Fragrance
The most relevant customer dissatisfaction drivers for Toner are:
- Generic benefits
- Irritation
- Skin feeling
170.000+ reviews, 50 products per category, 1 Customer Feedback Report
For the skin care report, we scraped, cleaned, and processed 170.000+ ratings and reviews from Sephora.com, we covered the global top ~50 products per category. We can do even better for customized dashboards, constantly increasing to 200+ currently-supported channels.
Wonderflow public data collection engine collects reviews from hundreds of web channels with 99% accuracy. It readies the data for any analysis, thanks to its 6-level cleaning and deduplication process.
Did you know that a higher rating equals higher revenue?
With Wonderflow's Artificial Intelligence, you can easily find hundreds of different topics mentioned by your customers. Both the prescriptive and predictive engines can then find out what product characteristics are most relevant to increase your star rating. Did you know that with skin care products, Environment has the highest increase in mentions since 2018?
Wonderflow's Artificial Intelligence has been tailored specifically for the skin care market and delivers the most accurate topic-detection and best solutions on the market.
Customer Experience and Competitor insights as seen by the buyers
Customers don't only talk about you, but also about your competitors, too. Wonderflow can show you not only what they are saying about your products, but you can easily access insights into your competitors' lineups and gain an extra advantage.
The Wonderboard has been recognized as the easiest-to-use CX analytics dashboard and can help you save hundreds of hours in manual search for insights on customer reviews. If you want to see it in action request a demo.
Get the Voice of the Customer Skin Care report
The VoC Skin Care report aims to provide insights into what consumers are looking for when buying skin care products. Download this report and learn:
- Key facts and figures on the best-selling skin care brands on Sephora.com
- Your product's positive features and its areas of improvements
- Strengths and weaknesses of the major market players
