Colgate-Palmolive Challenge: Building a Consumer-Centric Omnichannel Approach
What does it really mean to be consumer-centric in today’s digitally disruptive world? In this webinar, large companies that are willing to get the best out of the consumer-centric era can learn advice shared by the global fast-moving consumer goods brand Colgate-Palmolive.
What to expect
How and why building an omnichannel VoC program in the FMCG market
Advantages of customer sentiment analysis automation
How to use Wonderflow as an external & internal feedback data analysis connector
About this Webinar
Other info
Colgate-Palmolive, Omnichannel approach, FMCG
Who spoke
Veatriki Tzannatos
European Division Consumer Affairs Manager at Colgate-Palmolive
Xavier Vaissiere
Growth Insights Manager at Colgate-Palmolive
Ranvish Vir
Customer Success Director