It’s all about the Taste...
Millions of product reviews are written every day. Wonderflow is the simplest AI-based solution to analyze them. So that's why we even use it to create the Savoury Snacks Voice of the Customer (VoC) Report.

What do consumers love and hate about savoury snacks?
Most customers review their purchase, giving feedback and often suggestions. Most analytics software misses out on these, but Wonderflow helps you tap into them with absolute ease. You can see several examples in the Savoury Snacks VoC report.
The topics with the most positive impact on ratings are:
- Taste
- Flavour
The topics with the most negative impact on ratings are:
- Freshness
- Integrity
- Expiration Date
More than 110.000 ratings and reviews for 482 products
For the Savoury Snacks category, we scraped, cleaned, and processed over 110.000 ratings and reviews for 482 products. From Walmart.com to Amazon.co.uk to Amazon.com to Amazon.fr, the countries analyzed were France, the U.S., and the U.K., across 222 brands in the Chips, Popcorns, and Crackers segments.
Wonderflow public data collection engine collects reviews from hundreds of web channels with 99% accuracy. Thanks to its 6-level cleaning and deduplication process, it readies the data for any analysis.

Did you know that a higher rating equals higher revenue?
With Wonderflow's Artificial Intelligence, you can easily find hundreds of different topics mentioned by your customers. Both the prescriptive and predictive engines can then find out what product characteristics are most relevant to increase your star rating. Did you know that Taste was the most discussed positive topic for Savoury Snacks?
Wonderflow's Artificial Intelligence has been tailored specifically for the savoury snacks market and delivers the most accurate topic-detection and best solutions on the market.

Customer experience and competitor insights as seen by the buyers
Customers don't only talk about you, but also about your competitors, too. Wonderflow can show you not only what they are saying about your products, but you can easily access insights into your competitors' lineups and gain an extra advantage.
The Wonderboard has been recognized as the easiest-to-use CX analytics dashboard and can help you save hundreds of hours in manual search for insights on customer reviews. If you want to see it in action, request a demo.

Get the free Savoury Snacks VoC report
Download this report and learn:
- Key facts and figures on the best-selling savoury snacks
- Your product's positive features and its areas of improvements
- Strengths and weaknesses of major market players
