Electric Toothbrush customers want a higher Durability

Millions of product reviews are written every day. Wonderflow is the simplest AI-based solution to analyze them: that's why we used it to produce the Voice of the Customer (VoC) - Oral Care report.

Download the report now
oral-b electric toothbrush insights

Performance has the highest amount of positive comments. The top 3 topics are:

  1. Cleaning performance
  2. General performance
  3. Improvements

Quality has the highest amount of negative comments. The top 3 topics are:

  1. Durability
  2. Noise
  3. Undesired effects

What does stand out about Electric Toothbrushes?

Most customers review their purchase, giving out not only feedback but often suggestions. The majority of analytics software misses out on these, but Wonderflow helps you tap them with absolute ease. You can see several examples in the VoC: Oral Care report.

350.000+ reviews, 50+ channels, 1 Report on Customer Feedback

For the Oral Care report we scraped, cleaned, and processed 350.000+ ratings and reviews from 50 different online channels - including Amazon, Walmart, eBay, Mediamarkt, and many others, covering ~800 product SKUs along 23 countries. We can do even better for custom dashboards, with a continuously increasing 200+ channels currently supported.

Wonderflow public data collection engine collects reviews from hundreds of web channels with 99% accuracy. It readies the data for any analysis, thanks to its 6-level cleaning and deduplication process.

Where wonderflow pull its data amazon ebay darty small kitchen appliances blenders
real review from an amazon user

Did you know that a higher rating equals higher revenue?

With Wonderflow's Artificial Intelligence you can easily find the hundreds of different topics mentioned by your customers. The prescriptive and predictive engine can then find out what product characteristics are most relevant in increasing your star rating: did you know that in Oral Care cleaning performance is more important than price?

Wonderflow's Artificial Intelligence has been developed specifically on the Oral Care vertical and delivers the best topic detection accuracy and resolution on the market.

Customer Experience and Competitor insights as seen by the buyers

Customers don't talk exclusively about you, but about your competitors too. Wonderflow can show you not only what they are saying about your products, but you can easily access insights on your competitors' lineups and gain an advantage.

The Wonderboard has been recognized as the easiest-to-use CX analytics dashboard and can help you save hundreds of hours in manual search for insights on customer reviews. If you want to see it in action request a demo.

oral-b electric toothbrush insights with the wonderflow dashboard

Get the Voice of the Customer Oral Care report

The VOC Oral Care report aims to provide insights on what consumers are looking for when buying Electric Toothbrushes. Download this report and learn:

  • What are the key facts and figures of the Oral Care industry?
  • For Electric Toothbrushes, what are the positive aspects and the areas to improve?
  • What are the strengths and weaknesses of the major players in the market?
voice of customer report series: oral care report