Video: Do you feel unheard at work? Here’s why.

Published on — Written by Wonderflow

Employee Engagement
Today’s companies have a couple of big problems: they struggle to interpret what customers say, and they are unsuccessful in understanding what employees want.

Recent research shows that only 13% of employees around the world are actively engaged at work. This number is terrible and perfectly describes the situation where the vast majority of companies lie today. So why is this happening?

If you enjoy this type of videos, subscribe to Riccardo Osti’s channel in YouTubeAdditional video – Customer Feedback Is A Continuous Loop: https://youtu.be/hQGYRFVF2Bo

Most companies fall in the trap of having  unfocused annual surveys, which eventually have the goal to measure some metrics, but they hardly produce any actionable insight. Technology makes it easy to create an “employee survey” and call it an engagement program, but let’s be honest. You can engage with someone only if you keep the conversation going continuously, which is not happening if the company collects feedback once or twice a year.

It is proven that if the brand focuses on learning from employees throughout the year, the whole company will increase its profitability, as a consequence of a more satisfied and developed workforce. If this is not happening, it’s usually because of the following reasons:

  • Brands view employee feedback as a one-time project and not as a continuous process
  • Brands sink into long and unfocused surveys and don’t focus on personal development instead
  • Brands try to satisfy employees in the short term, instead of treating them as stakeholders and use their feedback to design the future strategy

For more interesting content, click here.

Supercharge your employee feedback analysis with WonderWork
Employee well-being is crucial to growing your business. WonderWork helps you collect feedback, make data-driven decisions, and measure their impact on employee satisfaction.

Build a continuous and secure feedback loop with your employees.Instantly understand employees and design the right improvementsPrioritize actions based on their potential impact on employee satisfactionImmediately spot serious infractions and protect the workplaceAggregate and analyze several feedback sources (i.e. NPS, surveys, interviews, Indeed, Glassdoor) into a single dashboard

About Wonderflow

Wonderflow empowers businesses with quick and impactful decision-making because it helps automate and deliver in-depth consumer and competitor insights. All within one place, results are simplified for professionals across any high-UGC organization, and department to access, understand, and share easily. Compared to hiring more analysts, Wonderflow’s AI eliminates the need for human-led setup and analysis, resulting in thousands of structured and unstructured reviews analyzed within a matter of weeks and with up to 50% or more accurate data. The system sources relevant private and public consumer feedback from over 200 channels, including emails, forums, call center logs, chat rooms, social media, and e-commerce. What’s most unique is that its AI is the first ever to help recommend personalized business actions and predict the impact of those actions on key outcomes. Wonderflow is leveraged by high-grade customers like Philips, DHL, Beko, Lavazza, Colgate-Palmolive, GSK, Delonghi, and more.

Start making winning decisions based on customer feedback todayGet a free demo

2023 CX trend

Customer experience · Jan 31, 2023

Top 8 CX Trends in 2023 (And No Shock VoC Analytics Still Tops)

In a period of inflation, rising energy costs, staffing shortages, and more, many businesses are at a crossroads in 2023 as they try to juggle economic uncertainties while focusing on delivering an exceptional customer experience (CX). Therefore, it’s never been more crucial for companies to adapt and deeply listen to the customers’ needs and wants. And how you precisely do that can be answered in our eight top CX trends in  2023! Let’s take a…

wonderflow image

Retail · Jan 04, 2023

What Do Retail Reviews Reveal On Customers’ Price Perception?

Wonderflow’s Business Intelligence is dedicated to bringing you valuable consumer insights based on the actual voice of the customer. In this analysis, we dig deeper into the effects of inflation, particularly customers’ price perception across major Italian supermarkets. Moving forward into 2023, as price concerns continue to rise, retail managers may use our insights to become more aware when creating a better customer experience.    A recent article published by Kantar, the world’s leading data,…

wonderflow image

E-commerce · Dec 23, 2022

7 Top Retail Trends Predicted for the 2022 Holiday Season

2022 may have rushed past, but it isn’t quite over yet. With the holiday season fast approaching, retailers are steeling themselves for the craziest months of the year. Knowing what retail trends to expect from the 2022 holiday season can help brands and retailers to prepare and carve a strong position in the market in what’s undoubtedly been a volatile economic year.  Overview of 2021 Holiday & 2022 Cyber Weekend  First, let’s take a look…