In this day and age, where the customer is king, companies simply cannot afford to slip up when it comes to customer service. Offend a customer, and you could easily have your name plastered all over social media, and dragged through the mud. But delight a customer, and you might find your brand going viral, and getting featured in the news for all the right reasons. Do you want to work towards a more customer-centric culture?
In this video, we share 15 strategies that will help you achieve this goal. Remember: customers form the backbone of every business, and if you can keep your customers happy, that’s half the battle won.
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Your company mission should reflect your customer centric culture, but it should also be clear, straightforward, and easy to understand. If you cannot create a mission statement for your entire company, nobody holds you back from doing it for your own team. You get to start somewhere.
Here there are a few examples:
* Zappos: Provide the best customer service possible. Deliver WOW through service.
* Amazon: To be earth’s most customer centric company.
* Or Disney: To make people happy.
* IKEA: To create a better everyday life for many people.
* Microsoft: Empower people through great software anytime, any place, and on any device.
* Sony: To be a company that inspires and fulfills your curiosity.