De’Longhi Boosts Customer Experience with Customer Feedback Analysis Solution from Wonderflow

Published October 28, 2020·Written by Mike Ruini

AMSTERDAM, 28/10/2020 – Wonderflow, the simplest end-to-end solution to analyze the Voice of the Customer, today announced that De’Longhi selected Wonderflow as its feedback analytics platform.

The collaboration empowers De’Longhi with actionable insights unveiled from the Voice of the Customer. The learnings will be used to optimize the product development strategy, communication, and customer care, towards a fully customer-centric approach.

De’Longhi is a leading global brand for small domestic appliances associated with the world of coffee, kitchen, air conditioning and home care. The company is on a mission to deliver the best experience to its customers, and it all starts with understanding their needs. Hence, starting today, De’Longhi’s customer feedback is interpreted by Wonderflow, using our cutting-edge Natural Language Processing technologies.

Riccardo Osti, CEO at Wonderflow, celebrated the collaboration with De’Longhi: “I am pleased to welcome this iconic brand to the Wonderflow family. De’Longhi had a huge impact on the global consumer electronics market over the past decades, and it’s recognized for its high-quality and curated Italian design. Our collaboration shows how strong their commitment is to celebrating customers, which is also our mission.”

De’Longhi elaborated with: “De’Longhi Group aims to design better products and provide enhanced services every day. This implies a thorough understanding of our customers and the competitive scenario. We are confident that Wonderflow will provide us a wide range of actionable feedback, significantly supported by data from actual consumers. This will accelerate our improvement process and help us to deliver outstanding products and services”

About Wonderflow

Wonderflow empowers companies to turn consumer and employee feedback into actionable insights. Wonderflow’s AI platform automates the collection and analysis of vast amounts of unstructured and structured feedback. Integrating internal and public sources, it unveils incredibly accurate insights into the most user-friendly dashboard of the industry. Customers leverage Wonderflow as the central tool to integrate feedback throughout their company to build better products, provide better customer experience, and gain more market share.

Wonderflow is frequently mentioned by industry research firms such as Forrester, 451 Research, Omdia, and Aragon. In 2019, Wonderflow was one of the prize winners of the European scaleup competition, EIT Digital Challenge.

Learn more about Wonderflow at

Note to editors: Trademarks and registered trademarks referenced herein remain the property of their respective owners. For further information, questions, images, or interview opportunities, please contact Wonderflow’s marketing team at [email protected]

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