Category: Cosmetic & Beauty

Cosmetic & Beauty · May 25, 2022

VoC Analysis: Top 3 Hair Care Trends Based on Personal Care Ratings & Reviews

As part of our original series of market research, or what we like to call Voice of the Customer (VoC) analysis, it contains monthly articles written exclusively by our Business Intelligence team who leveraged the Wonderboard analytics to support the research. This article is written by our Market Analyst, Liang Liu, to help more beauty/personal care brands better understand emerging industry trends and new consumer behaviors — all based on ratings and reviews.   Although…