Business · Sep 16, 2019

Video: How To Move From A Product-Centric to A Customer-Centric Organisation

Companies are increasingly seeing the value of adopting a customer-centric approach and putting their customers at the heart of all they do. In this video series, Wonderflow’s Bram Weerts will share helpful tips on how to move from being a product-centric company to a customer-centric one. What we will cover: What is customer-centricity…

Business · Sep 12, 2019

How Augmented Analytics Tools Will Change The Way We Work

There are plenty of business intelligence platforms in the market, and as of late, we’ve seen more and more augmented analytics tools popping up. That aside, augmented analytics has also been lauded by several leading research firms and companies. Gartner, for instance, says that this particular approach is the “next wave of disruption…

Business · Sep 11, 2019

An Interview with Fabio Costa

How did they do it? This series aims to inspire and aid true customer-centricity, and highlight the implemenation and integration of customer experience and the voice of the customer in different sectors and industries.In today’s Wonderflow’s interview, we speak…

Business · Aug 27, 2019

Video: Analyze Customer Feedback With NLP to Get Actionable Insights

Most companies have more sources of customer feedback than they realize. Customer surveys and reviews aside, call logs, support tickets, and brand mentions on social media all are customer feedback, rich with insights. Many of the world’s most successful enterprises have automated the entire process of gathering and analyzing their customer feedback…

Business · Aug 15, 2019

20 Natural Language Processing Examples For Businesses

If this is the first time you’re hearing about Natural Language Processing (also known as NLP), this basically deals with using machine learning to derive meaning from human languages. Now, this might seem like pretty innovative, cutting edge technology, but the truth is that NLP is something that’s been part of our lives…

Business · Aug 13, 2019

Video: How to build a Customer Centric culture

In this day and age, where the customer is king, companies simply cannot afford to slip up when it comes to customer service. Offend a customer, and you could easily have your name plastered all over social media, and dragged through the mud. But delight a customer, and you might find your brand…

Business · Jul 25, 2019

Making The Move From A Product-Centric To A Customer-Centric Organisation

Back in the day, most MNCs and enterprise companies relied on product-centric approaches, and focused their efforts on developing new products by leveraging technology or specialized skills. These days, however, companies are increasingly seeing the value of adopting a customer-centric approach, and putting their customers at the heart of all they do. Thinking…

Technology · Jul 23, 2019

Video: The Power Of Text Mining Techniques for Consumer Insights Teams

Consumer insight teams can use text mining to achieve a number of business objectives, including learning about their customers’ pain points, understanding whether their product or service lives up to their customers’ expectations and more. Riccardo shares the top six activities that your team can perform, right now. Do you prefer text over…

Business · Jul 18, 2019

Analyzing Customer Feedback With NLP to Get Actionable Insights

Most companies have more sources of customer feedback than they realize — customer surveys and reviews aside, call logs, support tickets, and brand mentions on social media all count as customer feedback. Now, if you’re not analyzing your customer feedback to come up with actionable insights, you’ll want to start doing this, ASAP….

Business · Jul 16, 2019

Talking about Data Science: an interview with Kire Hajba

Special guest Kire Hajba, a Data Science specialist, joins Wonderflow CEO Riccardo Osti to talk about data science. Kire has more than 10 years of experience in the specific field, working for firms like ST-Ericsson, Ever Near, LogiVision, TomTom and Palo Alto. Watch the interview to learn some of the best applications of Data Science and how the market is expected to use it. If you would like to learn more about this topic, subscribe…