Wonderflow Blog

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Voice of the Customer · Jul 15, 2021

Brand Strategy 101: How to Really Listen to Your Customers

Start refining your Voice of the Customer (VoC) strategy by discovering what it really means, why it matters, and ways to plan VoC programs.

Customer Retention

E-commerce · Jul 01, 2021

Why & How Customer Retention Comes First (Especially in eCommerce)

With more online shoppers, customer retention should be prioritized over customer acquisition. Find out why and how.

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Business · Jun 29, 2021

Wonderflow Raises USD$20M in Series B Funding led by Klass Capital

Wonderflow, the leading Unified VoC Analytics platform, has raised USD$20 million in Series B Funding led by Toronto-based Klass Capital

Emotional Loyalty

Business · Jun 24, 2021

Why Emotional Loyalty Matters Most in the Future of CX

Behavioral metrics alone aren't enough to measure customer loyalty. Emotional loyalty must also be considered for long-term brand success.

Employee Spotlight - Safa El Koura

Interview · Jun 21, 2021

Employee Spotlight: Safà El Koura, Linguistic Expert & Language Lover

As part of our new blog series, we’re doing an Employee Spotlight at Wonderflow! In this fun interview, we played 11 questions with Safà El Koura, a Linguistic Expert, for over eight months at our office in Trento, Italy.

Call Center

Business · Jun 15, 2021

More than Another ‘Cost’: Why Call Center Analytics Matter and How to Use It to Generate Revenue

Customer contact centers can be a profitable source for brands if call center analytics is leveraged correctly. Discover why and how.

Customer Loyalty

Business · Jun 08, 2021

6 Ways to Protect and Build Customer Loyalty

In times of crisis, finding ways to protect and build customer loyalty is more vital than ever. Discover 6 actionable insights on how to lead a legion of loving followers and gather more along the journey. 

Sustainability E-Commerce

Business · May 25, 2021

What is Sustainability in eCommerce & Why It Matters

Sustainability in e-commerce is a growing hot topic. Brand building towards this future matters more than ever. Fast, free, sustainable, now!

customer insights

Business · May 18, 2021

Top 5 Predictions for 2021 Customer Insights

Businesses should constantly be ‘woke’ to new ways to improve their customer experience. Find out the top 5 predictions for customer insights in 2021.


Customer experience · May 11, 2021

NPS vs. CSAT: Importance for Brand Growth

Asking the right questions is key to measuring the customer experience. Learn more on NPS vs. CSAT and their importance for brand growth.