Wonderflow Blog

voice of the customer definition

Customer experience · Jan 21, 2022

Voice of the Customer Glossary: Important Terms to Know

What is the voice of the customer AKA definition of VoC? Moreover, other relevant business terms when talking about CX transformation?

beauty cosmetic skincare

Market Research · Jan 13, 2022

Beauty brands, do customers care for ‘natural’ based on skincare reviews?

In this raw market analysis based on ratings & reviews, uncover true insights on what customers value most with new skincare products. Beauty brands, take notice!

Lucia Manetti

Human Resources · Dec 23, 2021

Employee Spotlight: Lucia Manetti, Marketing Specialist & Gaming Nerd

Wonderflow's success is due to its people. In this month's Employee Spotlight, we learn more about our Marketing Specialist, Lucia Manetti!

ecommerce sales

E-commerce · Dec 22, 2021

Consumer Holiday Trends & How to Deck eCommerce with More Sales (Infographic)

Amidst the Omicron wave, optimism is high, increasing online spending. Learn 2021 holiday consumer trends and how to raise eCommerce sales.

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Human Resources · Nov 25, 2021

Employee Spotlight: Brenno Pellegrini, Product Designer & Vintage Repairman

We learn more about Brenno, our product designer, in this month's employee spotlight! We appreciate him being the first on the Design team!


Customer experience · Nov 18, 2021

10 Tips on How to Get a Good Net Promoter Score (NPS)

From call center improvements to the rest of the frontline, learn here 10 quick and easy tips on how to improve your NPS score to enhance CX.

voice of the customer program

Voice of the Customer · Nov 11, 2021

4 Stages of a Successful Voice of the Customer (VoC) Program

Riccardo Osti, a past executive coach in CX, shares what stages are key to building a successful Voice of the Customer (VoC) program. 

customer experience CX analytics

Customer experience · Nov 04, 2021

What is Customer Experience (CX) Analytics?

Learn about CX analytics here, plus why many brands are slow to adopt data-driven solutions, use case examples and FAQs.

Emiliano Varrasi

Human Resources · Oct 28, 2021

Employee Spotlight: Emiliano Varrasi, Client Director & Proud Dad

In our Employee Spotlight, we interview the Client Director of the Customer Success team, Emiliano Varrasi, to learn more about him.

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Interview · Oct 26, 2021

Voice of the Customer (VoC) Interview Series: Vanja Mlaco, Global Head of Digital Performance at AkzoNobel 

Voice of the Customer (VoC) interview: Vanja Mlaco, Global Head of Digital Performance at AkzoNobel, shares insights into improving CX.