We’ve done the dirty work, and curated an exhaustive list of 34+ leading predictive analytics tools for you to check out. There are tools to suit every use case, industry, and team here — so go ahead and shortlist your favorite few, and take it from there!
Quick plug: If you’re interested in learning more about how your company can benefit from using augmented analytics, also read our guide: How Businesses Are Applying Augmented Analytics in 2019.
EverString bills itself as “the leader in AI-assisted SaaS for B2B”, and it aims to boost the productivity of its customers’ sales and marketing teams. This predictive analytics tool is powered by AI-human integration, and it allows you to discover, clean and operationalize B2B data. At the same time, the platform also lets you search for companies by domains, keywords or other criteria.
One of the best things about EverString is the fact that it allows companies to utilize predictive models to prioritize their databases. All you have to do is give EverString access to your site usage information, and answer a few questions about what your ideal customer looks like. From there, EverString will build matching customer segments, and highlight accounts that are most likely to convert.
Infer is a predictive analytics tool and a sales and marketing platform that caters to companies who want to gain traction, fast.With Infer, you can surface hot leads that are getting missed or stuck in the “nurture” stage, run smarter and higher-performing campaigns, and immediately route high scoring leads to sales.
How does it work? Infer utilizes advanced machine learning algorithms to identify which prospects are most likely to become customers. It starts with the existing data from your CRM or marketing automation system, matches your records against their own proprietary dataset to identify thousands of data points, then applies advanced machine learning algorithms to discover patterns within the data. If you want to go one step further, you can also use Infer to infuse predictive intelligence directly into your systems.
Radius is an enterprise customer data platform that helps companies streamline their revenue operations and elevate their go-to-market strategy.With Radius Discover, you can improve the quality and richness of the data in your CRM and marketing systems, fill your funnel with the most accurate, comprehensive data on accounts, reach B2B buyers on 500+ channels, deliver new contact information to sales, and predict your next buyer using AI modelling.
If your goal is to integrate and unify your B2B data, opt for Radius Unify instead. For those who want to analyze and enrich their Salesforce data, Radius Data Stewardship will be their best bet.
See how the world’s most customer-centric brands are using Wonderflow on our Use Case page.
Halo is a predictive analytics tool engineered specifically for supply chain management.If you’re hoping to adopt big data and analytics into your supply chain, Halo will be a good bet. Using Halo, you can run what-if scenarios repeatedly over time to match predictions with results. The platform’s internal process scoring allows you build a complete risk assessment and foresee possible disruptions that could impact your business and revenue.
Board is a business intelligence and decision-making platform that offers users full control of their planning and performance.Want to empower your team and encourage them to utilize data and analytics in their day-to-day? Board just might be the perfect tool for you.
The platform comes with a responsive interface and live dashboards that are updated in real-time, and this makes it easy for you to plug in your data (from your ERP system, cloud database, etc), set up different scenarios, and analyze the outcomes of said scenarios. With Board, you can go from raw data to compelling visual analyses in a matter of seconds, without the help of your IT team.
SAS Advanced Analytics is an advanced analytics software that helps businesses make the best decisions possible, and unearth opportunities they would otherwise miss.The company behind the tool — SAS — has a 30.8% market share in advanced analytics, which makes them the undisputed market leader. Companies can utilize the tool to simplify data preparation, create better models, use quality-tested algorithms to get reliable answers, generate trustworthy forecasts with little personal bias, understand which decisions, actions and responses will get the best results, and more.
Next on our list of predictive analytics tools is RapidMiner Studio, a PA tool and visual workflow designer that’s built for analytics teams. Firstly, the software’s visual workflow designer comes with a rich library of over 1500 machine learning algorithms and functions to build the best model for any use case. Data scientists can quickly get started with pre-built templates for common use cases including customer churn, predictive maintenance, fraud detection, or customize their own predictive model.
The tool also allows you to run data prep and ETL processes directly inside databases, and easily connect to all your data sources (databases, enterprise data warehouses, data lakes, cloud storages, business applications, social media, and more).
8. IBM SPSS
The IBM SPSS is a business software that’s designed to solve business and research problems by means of ad hoc analysis, hypothesis testing, geospatial analysis and predictive analytics.Companies can utilize the SPSS to compile and process both structured and unstructured data, and deploy insights at scale. Use cases include strengthening customer loyalty and retention, minimizing and mitigating fraud, optimizing hiring processes and reducing employee attrition, and identifying new opportunities for growth.
9. SAP HANA
SAP HANA is a business data platform that allows companies to harness the power of their data and accelerate outcome-driven innovation.SAP HANA is flexible when it comes to deployment — your options include public or private cloud, tailored data centres, or 1000+ certified appliance configurations from 13 leading vendors. This makes SAP HANA a versatile tool; it’s a good fit for both smaller organizations and larger enterprises. The software also allows you to access your data from any connected application, which is useful for companies who have data housed across many different platforms or sources.
10. Dundas BI
Dundas BI is a business intelligence tool that gives you full control over your data, and allow you to generate actionable insights from your data.The data visualization platform comes with integrated dashboards, reporting tools, and data analytics tools, and it allows companies to create interactive, customizable dashboards, build their own reports, run ad-hoc queries and analyze and drill-down into their data and performance metrics. The tool can be used on both desktop and mobile, making it a great choice for managers or business owners who are constantly on the go.
Domo is a cloud-based business management suite and reporting solution that helps you turn data into insights.With Domo, you can connect directly to any source of data, including spreadsheets, databases, social media and other cloud-based software solutions, combine, clean, and transform your data to uncover insights, and visualize and share data across your organization with ease. Domo’s real-time dashboards are particularly useful; these pull together important data about your business’s ROI and your team’s KPI to give you a high-level overview of the company’s overall performance.
Sisense is an API-first cloud technology that makes it easy for companies to mash up their data and combine them into a single database.Once you’ve got your data in one place, Sisense will work to rearrange your data into a predefined standard format. You can then slice and dice their data using a wide array of filters and built-in analytic tools, and unlock the insights that you need to take your business to the next level. Sisense has recently been named a “Visionary” for its Ability to Execute and Completeness of Vision in the 2019 Gartner Magic Quadrant.
ClicData is a business intelligence dashboard solution that caters to small and medium-sized businesses. With this tool, you can quickly and easily create over 50 different types of visualization, from charts to gauges, maps to tree maps, pivot and drilldown tables, images, videos, labels, and sliders. Simply use ClicData’s drag-and-drop interface to pull your data from wherever it’s stored (Google Analytics, Facebook, Salesforce, Oracle, MySQL, Dropbox, and more), then create interactive dashboards that you can share automatically.
14. CorporaterCorporater is a cloud-based business intelligence solution that seeks to give users business-driven clarity and purpose, and allow them to make data-driven decisions. With all its reports, Corporater provides the context of the reporting period, the business unit, and other business information, such as the project, goal, or objective that the data is related to. The platform also helps users communicate the story contained in the data, by adding comments, evaluations, assessments, which can be easily reused in reports.
InetSoft has been making business intelligence software since 1996, so they’re by no means newcomers to this industry. Their Style Intelligence tool is a business intelligence software platform that allows users to create dashboards, visual analyses and reports, and assume the role of citizen data scientists.InetSoft’s mashup engine enables users to quickly profile data and verify data manipulations via data visualization. Users can also build visualization dashboards in a web app, with all dashboards being automatically wired with deep built-in interactions and customization.
Looker offers several data-related products, including a business intelligence platform that gives teams the ability to analyze supply chains, market digitally, quantify customer value, interpret customer behavior, and evaluate distribution processes. To use Looker, simply connect it to any relational database, let Looker automatically generate a data model from your schema, refine the model to reflect your company’s unique metrics and business logic, and build your KPI dashboards and departmental reports. You can then invite different teams to access your dashboards and reports, and empower them to answer their own data-related questions.
Birst is a modern cloud business intelligence and analytics platform that you can use to optimize your most complex business processes.Birst’s secret sauce? It utilizes proprietary, patented algorithms to help businesses discover insights much faster and with less effort. To unpack this, Birst’s algorithms can take highly disparate data from many different sources and instantly structure it in a simple, clear and consistent set of business metrics and attributes. This allows any user, regardless of skill set, to utilize Birst’s platform to make sense of their data.
Yellowfin is a powerful suite of business intelligence and analytics products that specializes in three key areas of analytics: enterprise analytics, embedded analytics and external analytics apps.Yellowfin is highly customizable, and it can be used by companies in a wide array of industries, including accounting, advertising, agriculture, banking, insurance, manufacturing, media, marketing, food and beverage, engineering, retail, technology, and more. The platform serves 27,000+ customers worldwide, including Honda and Coca Cola. It was also recently named in Gartner Magic Quadrant for Analytics and Business Intelligence Platforms for a 6th consecutive year.
Exago is an end-to-end business analytics solution that’s built to be embedded in web-based applications. Exago’s goal is to allow you to add powerful, flexible, self-service ad hoc reporting, dashboards and analytics to your apps, resulting in more sales and happier customers.Exago comes with a host of tools designed to give users of all technical backgrounds direct control over their data. For non-techies, the ExpressView designer introduces fundamental report design concepts while surfacing valuable business insights. Want to dabble in more sophisticated data manipulation? You can convert your ExpressView reports into an Excel-like Advanced report builder, then go on to build dynamic crosstabs, create highly formatted reports, and more.
AnswerRocket is a business intelligence tool that speaks your language, and allows teams to easily tap into the power of their data.This search engine-based analytics and data visualization solution comes with a nifty speech-to-text feature, allowing users to ask a query to pull out the relevant data and insights.
An APAC product head, for example, can select market data points on a chart and get insights related to a particular market indicator, or simply ask the tool: “Why has sales in the APAC market declined in the last three months?” A sales manager, on the other hand, might ask the tool: “What was the monthly sales trend for Product A to empty nesters over the last two years?”
Analyzing multi-language customer feedback in large volume from different sources is a complex process. With an AI-based technology and years of experience, Wonderflow is helping global brands to become customer-centric. Find out more about our solution.
Intellicus offers an enterprise business intelligence tool that’s highly versatile; this can be utilized by any department or business user.For instance, management teams can use Intellicus to get real-time visualizations on what’s working and what’s not. These teams can utilize the tool’s performance-based alerts to increase their speed and agility, and reduce business risks. On the other end of the spectrum, Intellicus also gives supply management teams a holistic view of your complete supply chain, covering all the data points that they could possibly want or need.
TrenData is an AI-driven cloud-based “People Analytics” platform. The company specializes in HR analytics, and it unifies metrics from multiple HR software applications to allow businesses to generate predictive analytics in the context of HR.TrenData’s analytics view makes it easy for companies to monitor trends and the performance of their employees over a specific time period. On top of that, TrenData also comes with other HR analytics and workforce management features such as compensation plan modeling, succession planning, HR metrics library, talent management and more.
Stratum offers a suite of integrated set of business intelligence analytic applications and reports that are applicable over Sales, Finance, Inventory, Purchasing and more, and they specialize in serving businesses in the manufacturing and distribution industries.Among other things, you can use Stratum to replenish inventory more accurately, track and boost marketing ROI, and align financial and operating data to increase profitability. Stratum can be deployed on-premise or online.
TARGIT is an end-to-end platform that takes care of data integration, enterprise-wide reporting and analytics, data discovery and more. The company’s goal is to empower its users to easily govern and utilize their data.TARGIT is designed to cater to users of any skill level and department. Business users, for instance, get access to self-service data discovery with data mashup, alerts, user-driven scheduling, natural language search, and access to insights from anywhere. IT professionals can bank on robust data governance for both centralized and decentralized business intelligence strategies, and TARGIT makes it easy for managers to keep an eye on their team’s performance with dashboards and reports.
Phocas is a data analytics software that helps manufacturing, distribution and retail companies go beyond the surface. With Phocas, you can get a high-level overview from your dashboards, then drill down into underlying transactions and other micro data. As Phocas says, it’s not just turning data into pretty pictures, it’s about seeing the data that makes your business tick.
Ambition is a sales performance management platform that leaders can use to build, scale, and optimize modern, metric-driven teams.This robust and versatile tool comes packed with features such as data transformation, private cloud hosting, built-in analytics, enterprise-grade account management and more. If you’ve always wanted to experiment with gamification techniques, and use this to drive employee engagement, you can use Ambition to do that too.
Tableau is a business intelligence tool that seeks to help companies harness the power of their data, and unleash the potential of their people.The tool comes with a live visual analytics and interactive dashboard that lets users slice and dice datasets to identify interesting patterns and generate relevant insights. For visual learners, you can also create interactive maps and charts to analyze your data across regions, territories, demographics and more.
Power BI is a business analytics service that delivers insights to teams, allowing them to make informed decisions more quickly than ever.Power BI makes it easy for users to visually explore and analyze their data, regardless whether it’s on-premise or in the cloud. At the same time, users can create and share customized dashboards and interactive reports to collaborate more effectively with their colleagues.
29. Grow BI
Grow is a cloud-based analytics tool that keeps a pulse on your company’s health and gives you full-funnel visibility. This allows you to optimize all the areas of your business (marketing, sales, and more) so you can grow faster and more efficiently. With Grow, you can align your team around a single source of truth. Simply connect Grow to your favorite business apps (including CRMs, ad platforms and more), break down your complex business data into simple and eye-catching visuals, then share your insights and takeaways with the rest of your team.
30. Zoho analytics
Zoho analytics is a self-service business intelligence and data analytics software that lets companies create visually appealing data visualizations and insightful dashboards in a matter of minutes.With Zoho analytics, you can transform huge amounts of raw data into actionable reports and dashboards, and track your key business metrics. Zoho also makes it easy for you to view longtime trends, identify outliers, and unearth hidden insights — all you need to do is pose your questions to Zia, an intelligent assistant that’s powered by artificial intelligence, machine learning, and natural language processing technologies.
Adaptive Insights is a business intelligence and analytics platform that helps companies keep track of their KPIs, and improve their business performance.Want to work on your financial reporting? You can use Adaptive Insights to drill into the details of your financial models with self-service reporting. Need to track your company’s performance more effectively? Adaptive Insights lets you build interactive, easy-to-use dashboards, and tell a story with your data. Spending the better part of your day slaving over your forecasts? With Adaptive Insights, you can automate your budgeting and forecasting processes, and increase your productivity by up to 70%.
Klipfolio is a cloud-based business intelligence solution that caters to marketing agencies, analytics firms, system integrators, business solution providers, technology providers, and more. The company has 50,000 customers and counting, and it serves reputable companies such as A&W, IKEA, and more.Klipfolio is easy to set up and use, even for non-technical users. The platform allows you to connect to 100+ apps and services to import your data, and once you’ve got all your data pulled together, you can interact directly with it using filters, segments and automatic trend lines.
WebFOCUS is a business intelligence platform that helps companies use data more strategically, and generate actionable insights that can influence business outcomes.WebFOCUS comes with plenty of features, but a particularly useful one is RStat, which gives teams powerful predictive analytics functionality. Using RStat, users can leverage a single integrated solution for business intelligence, data modeling, and scoring, allowing them to make decisions based on accurate, validated predictions.
To wrap up our list of predictive analytics tools, we have Databox, a cloud-based business analytics platform that allows users to view their KPIs, track their performance, and generate reports. All in all, the platform serves 15,000+ businesses and marketing agencies from across the globe.Databox comes with a DIY Dashboard Designer that allows users to pull the metrics they need, visualize KPIs in a variety of ways, and build beautiful dashboards — without any coding or design skills. There’s also a “Goals” feature that you can utilize to track specific metrics from 70+ integrations.