Press · Aug 01, 2020

Research Firms Highlight the Rapid Development in Customer Experience Management and Analytics

Amsterdam, 24 September 2020 – Wonderflow highlights its many interactions with industry analysts. Over the course of the past two years, the analyst community, Wonderflow leadership team, and Wonderflow’s clients have been actively engaging. Briefings and conversations with large firms such as Forrester, IDC, 451 Research, and Omdia, as well as niche experts such as Aragon Research and Sanchit Vir Gogia’s Greyhound Research, create tremendous opportunities to discuss and collaborate. The input from Wonderflow and our…

Business · Jul 06, 2020

5 ways in which customer feedback helps organizations create more effective marketing campaigns

Customer feedback is crucial in managing customer satisfaction and loyalty, in customer retention, improving products and services, and in many more areas of your business, including marketing. In the coming months and years, marketers who don’t have a deep understanding of their audience are bound to miss opportunities. Although hypothesizing what your customers…

Business · Jun 23, 2020

How to avoid data waste

VoC analytics programs are designed to drive your company’s success. However, a lot of the time, customer feedback analytics programs are inefficient because a lot of them produce much data waste.  Many companies collect vast amounts of data. Most of the time, it gets sent to the company’s headquarters and gets collected…

Business · Jun 09, 2020

Putting your customers front and center – An interview with Kurt Daniel

For today’s WonderTalk, we are joined by Kurt Daniel, the CEO of Ubersmith. Kurt has impressive experience in the software and SaaS industries. He has worked at companies like MongoDB (a startup now worth $12 billion) and other successful startups and larger companies, including Worklight (which was acquired by IBM), Parallels and Microsoft. …

Press · May 28, 2020

Wonderflow announces appointment of Jan Bennink to its advisory board

Wonderflow announces the appointment of Jan Bennink to its advisory board Amsterdam (NL), May 28, 2020 – Wonderflow announces that it is adding Jan Bennink, a veteran from the fast-moving consumer goods (FMCG) industry, to its advisory board. Jan Bennink has extensive experience in executive management functions at companies such as Danone,…

Business · May 25, 2020

Customer feedback as competitor analysis

Understanding your customers through customer feedback is the best way to get to know what they really think about you. As well as being a powerful weapon in your CX program, customer feedback is also a great way to find out what customers think about your competitors too. In this blog, we’ll…

Business · May 11, 2020

Putting your customers front and center – An interview with Matteo Penzo

If you enjoy this type of videos, subscribe to Riccardo Osti’s channel in YouTubeToday we are joined by Matteo Penzo. Matteo is an entrepreneur and executive at global design and strategy firm frog. He has over 20 years of experience in helping clients execute and develop their vision across a wide variety…

Business · May 04, 2020

What’s the best way to analyze vast amounts of feedback?

It’s never been easier to create data in an organization. At the same time, it’s never been more challenging to create actionable insight from vast amounts of feedback. Data is a source of advantage. Knowing more about the customer can only help, right? Data can be held anywhere: in CS, Web stores,…

Business · May 01, 2020

Video: Why HR management needs to change now

If you enjoy this type of videos, subscribe to Riccardo Osti’s channel in YouTubeIn the past years, we have observed a rapid change in customer experience. Customers and their opinions have become increasingly valued by companies, that actively started gathering and analyzing feedback. As a consequence, tools like the Wonderboard have become…

Business · May 01, 2020

How to prioritize your employees during times of crisis

In unprecedented times of crisis, your employees must be your priority.  The significant challenges brought by this crisis are new for everyone. Governments, institutions, and companies are all facing exceptional issues. In particular, organizations are focusing on their business continuity. However, companies are made of individuals, and their well-being cannot be ignored….