Wonderflow Blog

Business · Feb 05, 2019
Stop asking questions to your customers
It is a common practice for companies to ask questions to customers via surveys and questionnaires. However, they should be aware of what to ask.

Market Research · Jan 31, 2019
How good are humans in text analysis?
Accuracy in text analysis is the capability of technology to interpret a text. Some companies claim their technology's accuracy is 99%, is that possible?

Case studies · Jan 25, 2019
Customer service fail: GoDaddy’s outrageous experience
Through a negative experience with GoDaddy, we are going to discover three key insights about customer service from a corporate perspective.

Business · Jan 24, 2019
Why is e-commerce winning against retail?
Why is e-commerce winning against retail in certain categories? The majority would say because of price. We tend to disagree with this statement.

Market Research · Jan 21, 2019
5 Types of Customer Feedback and How to Collect Them
This article covers the 5 major types of customer feedback and how to collect each type so you can make informed product and marketing decisions.

Business · Jan 07, 2019
How to Become a Customer-Centric Organization: An Introductory Guide
This guide covers customer centricity and why it’s necessary for any business. You'll also find customer-centric brands and their unique strategies.

Business · Dec 17, 2018
12 NLP Examples: How Natural Language Processing is Used
Confused about how Natural Language Processing is used and how it can be beneficial to your business? Check out these 12 interesting examples.
Business · Dec 12, 2018
Review of the week: Polar watch Vantage V
You’ve probably heard the term sentiment analysis before but never really took much notice of how important it can be for your company. Wonderflow offers many tools that help brands discover the “why” behind customer feedback (ex. Why do customer dislike X feature?). This is because the language people are using can be mined to discover their true emotions and the intent in their sentences. With this information, you can gain a real understanding of…
Business · Dec 05, 2018
The Best Survey Method: 11 Experts Weigh In
What’s the best survey method? We reached out to 11 customer experience professionals to find out. Here's what they had to say...
Marketing · Dec 01, 2018
35+ Best Customer Experience Software Platforms of 2019
To help you choose the right software for your business, we've created this list of 30+ customer experience software options, ranging from funnel optimization, to customer support, and rewards.