Wonderflow Blog

why you should stop asking questions - wonderflow

Business · Feb 05, 2019

Stop asking questions to your customers

It is a common practice for companies to ask questions to customers via surveys and questionnaires. However, they should be aware of what to ask.

how good are humans in text analysis - wonderflow

Market Research · Jan 31, 2019

How good are humans in text analysis?

Accuracy in text analysis is the capability of technology to interpret a text. Some companies claim their technology's accuracy is 99%, is that possible?

customer service fail - the godaddy gate story of an outrageous experience - wonderflow

Case studies · Jan 25, 2019

Customer service fail: GoDaddy’s outrageous experience

Through a negative experience with GoDaddy, we are going to discover three key insights about customer service from a corporate perspective.

why is e-commerce winning against retail - wonderflow

Business · Jan 24, 2019

Why is e-commerce winning against retail?

Why is e-commerce winning against retail in certain categories? The majority would say because of price. We tend to disagree with this statement.

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Market Research · Jan 21, 2019

5 Types of Customer Feedback and How to Collect Them

This article covers the 5 major types of customer feedback and how to collect each type so you can make informed product and marketing decisions.

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Business · Jan 07, 2019

How to Become a Customer-Centric Organization: An Introductory Guide

This guide covers customer centricity and why it’s necessary for any business. You'll also find customer-centric brands and their unique strategies.

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Business · Dec 17, 2018

12 NLP Examples: How Natural Language Processing is Used

Confused about how Natural Language Processing is used and how it can be beneficial to your business? Check out these 12 interesting examples.

Business · Dec 12, 2018

Review of the week: Polar watch Vantage V

You’ve probably heard the term sentiment analysis before but never really took much notice of how important it can be for your company. Wonderflow offers many tools that help brands discover the “why” behind customer feedback (ex. Why do customer dislike X feature?). This is because the language people are using can be mined to discover their true emotions and the intent in their sentences. With this information, you can gain a real understanding of…

Business · Dec 05, 2018

The Best Survey Method: 11 Experts Weigh In

What’s the best survey method? We reached out to 11 customer experience professionals to find out. Here's what they had to say...

Marketing · Dec 01, 2018

35+ Best Customer Experience Software Platforms of 2019

To help you choose the right software for your business, we've created this list of 30+ customer experience software options, ranging from funnel optimization, to customer support, and rewards.