Wonderflow Blog

Introduction Image for an interview with Luigi Matrone

Business · Jan 06, 2020

An Interview with Luigi Matrone

Luigi is a Marketing expert in it's digital form with many years of experience. He is the founder & CEO of the eBusiness Institute.

customer reviews

Business · Dec 31, 2019

Video: Why it’s hard to get many customer reviews

90% of customers say that reviews have played a crucial role in their decision-making. So, how can you make sure that your customers get involved?

Customer Churn rate

Business · Dec 24, 2019

Video: Measure the health of your business using Customer Churn rate KPI

The last KPI that we are going to cover: Churn Rate. Customer churn rate is a crucial KPI to determine the quality of your product, service, and experience.

Text analysis examples

Business · Dec 19, 2019

Text Analysis Examples: social media sentiment, workforce performance, competitor intelligence and more

Text Analysis examples: a simple description of how it works, the pros and cons of various approaches, methodology and use cases.

measuring customer satisfaction

Business · Dec 17, 2019

Video: The importance of measuring customer satisfaction

CSAT measures customer satisfaction, services or experience provided by a company. It is usually a numeric score that goes from one to five, one to ten.

Customer Lifetime Value

Business · Dec 10, 2019

Video: What is Customer Lifetime Value

In this post you will learn what Customer Lifetime Value is, and an easy way to calculate what kind of revenue can you expect from your customers.

An Interview with Joost Niepoth

Business · Dec 05, 2019

An Interview with Joost Niepoth

Joost is a marketing professional, with over 25 years of experience. He has worked on both the advertising agencies side as well as client side.

top KPIs customer-centric companies

Business · Dec 03, 2019

Video: Top 3 KPIs for customer-centric companies

Which KPIs are best to use? and, furthermore, which KPIs are best to use in a Customer-Centric Company? and most importantly, how do you use them?

cost center to profit center

Business · Nov 26, 2019

Video: Contact Center; From Cost Center to Profit Center

After a successful keynote speech at the CCW, Riccardo Osti shows how to create a Customer-Centric company from a Product-Centric one.

analyze customer data

Business · Nov 19, 2019

Video: How to analyze customer data

Why do many companies claim to be customer-centric? How can you utilize your customer feedback and how is your company supposed to collect the data?